sales process

Why Over-Automating Can Sink Your Business: Lessons from a $15K Mistake

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We live in a world where automation is often seen as the panacea for business efficiency. However, as many entrepreneurs discover, over-automation can lead to disastrous outcomes. Recent trends show that small businesses are collectively losing millions each year due to ineffective automation strategies. This post will dissect a painful experience that resulted in a … Read more

Why More Leads Don’t Always Equal More Profit: Lessons from a Solar Company Collapse

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Generating leads is often seen as the key to business growth. However, drowning in leads without a solid foundation can lead to disaster. A recent experience with a large solar company highlights how the pursuit of leads can sometimes blind businesses to deeper issues, ultimately leading to their downfall. Analysis: The True Cost of Obsessing … Read more