So, you linked your Shopify store to Google Ads. You are excited to see your ads work. But, when you check, no Google Tag shows up. This is a big problem. It means Google Ads can’t track what’s happening on your site. No tracking means no data. No data means you can’t see what works. … Read more
Introduction Launching a new app, especially in a crowded market like Shopify, can be challenging. With numerous established players already serving customers, you need a strategic marketing approach to stand out and capture the attention of potential users. Fortunately, effective marketing strategies focus on understanding your audience, optimizing your channels, and delivering value that differentiates … Read more
Many entrepreneurs face a common challenge when diving into eCommerce: the overwhelming complexity of analytics. You log into Shopify Analytics, eager to check your store’s performance, only to be bombarded by a confusing array of numbers, graphs, and charts. This can quickly kill your motivation and leave you feeling lost. Understanding why your conversion rate … Read more
Launching a new Shopify app can be a daunting task, especially when you’ve already experienced success with your Shopify store. You’ve built a solid foundation, but now you’re facing the classic founder dilemma: how to effectively sell your app to a skeptical audience. This challenge is common among entrepreneurs who transition from product creation to … Read more
Launching a Shopify app can be an exhilarating venture, but turning that initial spark of interest into traction often presents real challenges. If you’ve built a Shopify app and find yourself struggling to attract users despite a successful store behind it, you’re not alone. Many founders face hurdles not because of their product but because … Read more