SEO

Two Shopify Sites: Should You Consolidate or Keep Them Separate?

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Introduction Managing multiple Shopify sites can seem like a clever way to capture different customer segments. However, it can also lead to complications like SEO conflicts and operational inefficiencies. This post examines the challenges of running two sites and offers a clear strategy for optimizing your online presence. Analysis The fear of losing traffic and … Read more

From 150K Daily Impressions to Revenue: Why Traffic Doesn’t Always Equal Sales

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Introduction Growing traffic to your website can feel like the ultimate success, especially when you’re pulling in huge numbers like 150K daily impressions. But what happens when that traffic doesn’t translate into sales? This challenge is all too common for many businesses, and it underscores the importance of looking beyond just SEO to understand the … Read more