Partnerships

Why Every Founder Needs a Strategic Marketing Partner

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The Challenge of Going Solo in Your Business Starting a business can feel like a thrilling rollercoaster ride. However, as one founder discovered, the thrill can quickly turn into desperation when the initial momentum fades. If you’re running an agency or any business by yourself, it’s easy to feel overwhelmed, especially when faced with rising … Read more

Effective Marketing Strategies for Early-Stage Apps: A Practical Guide

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Launching a new app like Carpooly is an exciting venture, but marketing it effectively can be a daunting challenge. Many entrepreneurs find that while their product is solid, the path to user acquisition is fraught with obstacles. Understanding the nuances of marketing your app is crucial for sustainable growth. In this guide, we’ll explore why … Read more