Marketing

How to Secure Your First Customer in AdTech: Proven Strategies for Startups

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Starting a new venture in the adtech space can be both exciting and daunting. As a founder, you want to avoid the pitfalls that led to your previous startup’s failure. The key to success often lies in securing your first customer, which can set the stage for future growth. Here’s how to approach this critical … Read more

How White-Labeling Transformed Our SaaS Growth Strategy

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In the competitive landscape of SaaS, finding the right growth strategy can feel like searching for a needle in a haystack. Many businesses, like ours at Klevere AI, initially believe that direct sales to enterprises will yield the best results. However, as we discovered, this approach can often lead to stagnation. Our journey illustrates how … Read more