When launching a new campaign in a fast-paced digital marketing landscape, it’s tempting to make quick decisions. If the initial performance isn’t stellar, many marketers rush to turn off underperforming ads. But here’s the reality: giving a new campaign a full two weeks before hitting the off switch can provide invaluable insights and benefits. Let’s … Read more
Many entrepreneurs hit a wall after months of hard work. After eleven months of effort, you might find yourself trapped in cycles of doubt and frustration. You may question every aspect of your strategy—from product-market fit to pricing strategy, leaving you wondering if you are the problem. This stagnation can stem from various reasons, but … Read more
In the competitive world of supplements, many founders still rely on outdated strategies that fail to resonate with today’s consumers. If you’re looking to scale your supplement brand effectively, especially in a saturated market, it’s crucial to adopt a fresh approach. Here’s how to turn your low Average Order Value (AOV) supplement into a $10K/day … Read more
Many EdTech businesses face challenges that stem from their foundational models. If your EdTech company is struggling, it’s crucial to identify the root causes and pivot effectively. In this post, we’ll explore common pitfalls and actionable strategies to help you thrive in the competitive education technology landscape. Understanding the Core Issues When an EdTech business … Read more