In today’s fast-paced digital landscape, many B2B companies still cling to outdated marketing strategies. A recent case highlights this issue: a client in the industrial sector, generating over $80 million annually, has a website that greets visitors with ‘Welcome to our homepage.’ This is not just a missed opportunity; it’s a glaring sign of a … Read more
Yotpo’s recent announcement to sunset their email and SMS retention tools has left many brands scrambling. While this may seem like a setback, it presents a unique opportunity to reassess and enhance your retention strategy. Instead of viewing this as a loss, consider it a chance to innovate and improve your customer engagement. Retention is … Read more
If your brand has relied on Yotpo for email and SMS marketing, you might be feeling the pressure of their recent announcement to shut down these services. This shift has left many direct-to-consumer (DTC) brands scrambling to find alternatives. However, this transition can be a golden opportunity to reassess and enhance your retention strategies. When … Read more
Email and SMS retention are vital lifelines for brands aiming to cultivate loyalty and repeat purchases. Recently, Yotpo’s announcement about discontinuing their email and SMS tools caught many brands off guard, leaving them wondering about their next move. While this may appear as a setback, it can serve as a significant opportunity for brands willing … Read more
Launching a giveaway for your new business can be an electrifying way to gain traction and capture leads. However, without a solid strategy, you risk wasting your budget and missing out on essential insights. Let’s explore how to effectively leverage your giveaway marketing to generate valuable leads and potential customers. Many businesses, similar to yours … Read more