Maximizing Student Recruitment: A Practical Guide to YouTube and Google Ads for EdTech

In the rapidly evolving landscape of education technology, reaching potential students effectively is crucial. As an EdTech business, you’ve successfully attracted around **3,000 students** annually through Meta platforms. However, diversifying your lead generation strategies is essential for sustainable growth. This article explores how to leverage **YouTube Shorts** and **Google Search Ads** to enhance your recruitment … Read more

Navigating AI Regulations: Should Your EdTech Company Sell to Europe?

As an EdTech founder, you’re in a unique position. You’re innovating with AI technology but facing significant hurdles in the European market. With regulations like the EU AI Act looming, many entrepreneurs are questioning the value of selling to European customers. If you’ve encountered similar frustrations, you’re not alone. The challenge isn’t just compliance; it’s … Read more

Transforming Your EdTech Business: Strategies for Sustainable Growth

Many EdTech businesses face challenges that stem from their foundational models. If your EdTech company is struggling, it’s crucial to identify the root causes and pivot effectively. In this post, we’ll explore common pitfalls and actionable strategies to help you thrive in the competitive education technology landscape. Understanding the Core Issues When an EdTech business … Read more