In the competitive landscape of service-based industries, distinguishing your brand from others can be overwhelming, particularly when your customer base spans various sectors. This dilemma is evident in the case of a waitlist and reservation app, which attracts a majority of its clients from restaurants and bars. Despite having a broader audience, the churn rate … Read more
If your brand has relied on Yotpo for email and SMS marketing, you might be feeling the pressure of their recent announcement to shut down these services. This shift has left many direct-to-consumer (DTC) brands scrambling to find alternatives. However, this transition can be a golden opportunity to reassess and enhance your retention strategies. When … Read more
Email and SMS retention are vital lifelines for brands aiming to cultivate loyalty and repeat purchases. Recently, Yotpo’s announcement about discontinuing their email and SMS tools caught many brands off guard, leaving them wondering about their next move. While this may appear as a setback, it can serve as a significant opportunity for brands willing … Read more
Reaching a milestone of $1 million in Annual Recurring Revenue (ARR) is a significant achievement for any business, especially for B2B SaaS founders who have faced hardships. However, the journey does not end here; there’s always more to learn. Whether you’re just starting out or looking to level up, understanding the nuances of pricing, retention, … Read more