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Ad Spend Management

Understanding Google Ads Pricing: What to Expect from a Small‑Scale Agency

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When you hand over your paid‑media budget to a boutique agency, the first question is always cost. Not just the fee they charge, but how the actual Google Ads pricing will affect your ROI. Below we break down the mechanics, the hidden variables, and the steps you can take to keep spend predictable while still … Read more

Categories Strategy Tags Ad Spend Management, Google Ads pricing, Small Agency

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  • Google Ads Audit — structure, spend, targeting
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  • Strategy Checkup — your offer, funnel, and messaging

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