Running a successful Meta ad campaign can be the difference between thriving and struggling in today’s digital marketplace. If you’re down to your last dollars and need your ads to perform, this guide is for you. We’ll dive into practical strategies to optimize your Meta ads and ensure they deliver the results you need. Why … Read more
When you sell directly through Google Shopping and also list your products on other marketplaces that run ads, you might find yourself in a competitive bidding war. This can drive up the cost of your Google Shopping ads, impacting your overall advertising budget and ROI. However, with the right strategies, you can optimize your ad … Read more
When taking over a Google Ads account for a large e-commerce with 16k SKUs and a €3k monthly budget, it’s crucial to develop a strategic approach. This guide offers insights and actionable tips to optimize your campaigns and boost your ROAS. ### Analysis A low ROAS of 186% indicates that the previous agencies’ strategies were … Read more
If you’re running digital ads and they don’t seem to be delivering results, you’re not alone. Many campaign managers face this challenge—ads show as ‘eligible’ but generate little to no visible activity. This can lead to frustration and wasted budget, so it’s crucial to know exactly how to tell if your ads are truly running … Read more
Today, many retailers struggle to stand out in the crowded digital landscape, especially in competitive sectors like electronics. With giants like Amazon and Best Buy dominating search results, creating effective Google Shopping ads is more crucial than ever. For high-end retailers with expansive inventories, your ad strategy needs a fresh, strategic approach. This article dives … Read more