What is Branding?

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What is branding and how to develop a strong brand? Branding is the business activity of developing and creating successful brands for companies, products, services, […]

Strategic Brand Management

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Strategic Brand Management Your brands are one of the most valuable assets your company owns. Just like any other assets brands have value – they […]

Corporate Branding and Identity

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Strong Corporate Brand gives advantage to the company’s products and services in the marketplace. It’s a strategic marketing approach which is always a long-term investment […]

Developing your brand

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Have you ever wanted to have your own special brand? Many small business owners think they must be giant corporations to have a successful brand. […]

Brand Monitoring Tips

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Ongoing brand mention monitoring online is the foundation of successful brand management, brand reputation management and better sales and marketing performance in general.

Brand Management Tips

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Developing and managing sustainable brands requires a disciplined system of delivering exceptional and relevant experiences for the customers and stakeholders through effective connections and ongoing […]

Brand Monitoring Online

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Brand monitoring online is the ongoing process of identifying and tracking your brand mentions online. Brand monitoring has become a challenge with the growth of […]